Image Source: motocross AMA BANS CBD PRODUCT SPONSORSHIP ON BIKES, GEAR OR SIGNAGE
MX Sports, the organizers of the Lucal Oil AMA Pro Motocross Championship, says that based on the evolving legal regulatory ambiguity amidst the hold back from the FDA, broadcast standards regarding CBD products prohibits the appearance and mention of any CBD based products during on air production.
This means, teams/riders will not be permitted to wear any apparel or use items with CBD related logos on them during the on-air performance, nor will they be allowed to promote or mention any company or product’s name on air.
Despite of this, MX Sports Pro Racing says that it embraces the financial support that CBD companies may provide its participants and openly welcomes any sponsorship of the CBD products, as long as the participants follow the aforementioned broadcast restrictions.
Team riders and participants can obtain sponsorships and promote hemp derived CBD products, even display logos on their paddock display areas and team rigs during off-air interviews, mention on social media and also promote through other non-broadcast means.
Roy Janson, MX Sports Pro Racing Managing Director said that they recognise how legal CBD could potentially give space and serve as an opportunity for growth of the sport of motocross. Since the USADA does not include hemp derived CBD as a Controlled Substance, many of the participants use it as a recovery supplement.
It is no surprise why companies and organizations would hesitate to contact the MX Sports Pro Racing and their participants for the promotion of their CBD based products. Janson further adds that while they invite and welcome all these opportunities which benefit the organization and the sponsoring companies as well, they strictly abide by the federal regulations.
Currently, the advertising and promotion lies with both, the federal and state regulation on a state-to-state basis. The farm bill in December, 2018 legalized hemp derived CBD with low concentrations of THC, with a maximum of 0.3%.
Despite the legalization of the substance, some lawmakers hold back on their decision halting the legal use of CBD in some states. Hence, the confusion regarding the use of CBD remains strong, also the FDA has set no regulatory framework for CBD infused products which puts companies and consumers into a dilemma whether to use CBD products or not.
Though the federal law allows CBD, the current broadcast network standards and practices continue to ban in-broadcast advertising and promotions for CBD products. Until further clarification and notice, riders and companies currently in the sector can not freely promote or signage CBD products on their machines, items or clothing.
But off-air inclusions, brand logos and verbal mentions are permitted to the participants and company owners. Also, this regulation does not majorly affect participants or riders from securing hemp derived CBD based sponsorships as long as they comply to the rules.
Riders will be required to cover or remove any logo or image that could possibly violate this policy. If any rider fails to comply with them, the individual can be removed from the team race program.
AMA recently issued a new policy for Supercross application and urges riders and teams to understand and learn the distinction between 2 policies, says the MX Sports Pro Racing members.
As of now, riders and teams are liable for seeking their own legal counsel and guidance with regard to the sponsorship programs for CBD products while the ambiguity persists and the MX Pro Racing loosens on their stringent commitments.
On the other hand, despite of the FDA regulations on CBD infused edibles, companies and business leaders are introducing new CBD based foods and drinks continuously. Consumers are advised to ensure how the drug would possibly react and consult with their physician first if they are on any specific on-going medication.
The FDA will hold a public hearing on May 31, to clarify the doubts regarding the production, distribution and possession of hemp or CBD based products. Till then, the vague irregularities keep a strong hold in the cannabidiol space.
CBD Crackdown Backed By the Attorney General
Leevin Camacho, Attorney General supports the recent crackdown on hemp-derived CBD products and has issued a statement regarding the issue. Since the 2018 Farm Bill passage, cannabidiol associated products have been on a rise in the market in various island stores across the nation.
The statement mentioned that the passage of the bill has given an impression that hemp has been legalized and that CBD containing products are decriminalized. Majority of the people believe that selling CBD is legal everywhere and anyone can do it. The Attorney General assures that “decriminalization does not mean there will not be any regulation.”
Guam Officials Question CBD Crackdown
The statement provided by the Attorney General was issued as a response to a letter delivered by the Guam Officials. Speaker Tina Muna Barnes and acting Gov. Josh Tenorio asked for a written statement on Monday from the Attorney General on his thoughts on the extent to which individuals and business can sell or import CBD products in Guam.
The letter was sent in response to local island businesses who issued complaints because their products containing CBD were seized by Guam Customs and Quarantine Agency officers. Director of the Guam Department of Public Health and Social Services Linda DeNorcey denied that her officials have rejected the release of products containing CBD because they “might contain THC and also because these products have not been screened by the U.S Food and Drug Administration.” DeNorcey stated that her department did not instruct CQA to confiscate any CBD containing products. Despite the Public Health department’s zero involvement, officials question the reasons behind CQA’s confiscation of these products.
CQA Director Tested Shipments
Ike Peredo, the Director of Guam Customs and Quarantine Agency mentioned to The Guam Daily Post that his officers did start testing some CBD products that arrived through air cargo shipments in February. These products were found to contain trace amounts of THC, the major component of the psychoactive marijuana, which is still illegal under federal law. Since THC is related to CBD, despite its non-psychoactive effects, CBD is classified as a drug. According to Camacho, the FDA can regulate these products containing CBD, most of which still require approval for interstate trade and commerce.
AG Concerned About Consumer Health
Camacho referred to a study in the Journal of the American Medical Association which observed that more than 70% of the products containing CBD which are usually bought online were not labeled properly. Thus, a consumer might as well be ingesting THC instead of CBD, which is still illegal. The AG said that his office is worried about consumer safety and that it’s his responsibility to ensure that the products contain the proper ingredients and are properly labeled.
By regulating these products, he wants to ensure that there is minimum harm done, and it may stop businesses from stating false claims about their products. The FDA had previously warned businesses about advertising CBD products as miracle cures to diseases such as cancers, anxiety, depression and other serious ailments.
Do Pet CBD Supplements Really Work?
The CBD Bandwagon has gathered such momentum that people are now even investing in CBD products for not only themselves but their pets as well. But how much of the presumed benefits of these products on their pets are legit? What should be the things that a pet-owner should be aware of? These are the questions asked by the Seattle Times with some collaboration with veterinary experts.
Pet CBD Products
With many of the CBD products available for people out there, there are CBD products available for dogs as well. Although the effectiveness of these products in animals is still in question, it’s definitely not doing anything to stop people from experimenting with their beloved animals with these products. While some of these products help the animals, others inadvertently lead to a waste of time and money in the best case scenario and cause harm to the animals in the worst (As seen in the experimentation with rats).
Obviously, the grey lines in its usefulness will bring about a lot of controversies from different organizations and individuals; especially when CBD is gaining such popularity at such a rapid pace. While the supporters of CBD can blow it off as “haters hating”, the opposition does take these skepticisms as weapons to fuel their beliefs.
Actual Data from the Proper Sources
With arguments from both sides, it’s actually very easy to get lost amongst the truths and differentiate the myths from the facts. So, like the Seattle Times, we believe that the best way to get rid of these confusions is to refer to actual sources of knowledge and the unbiased statements from the experts in the field.
One such source, is PetMD, a pet-focused version of WebMD. It details everything, with clear details on the benefits as well as the side-effects of these “medications” on pets. Going through this source does reveal some alarming information about these products. However, they do also do not deny some of the perceived benefits that these products can have on dogs.
What to Do?
So, if CBD infused treats and medications for your pets come with both benefits and side-effects, what to do? The answer is simple: Moderation. According to the Seattle Times, experts did not completely discount the use of these products, but rather advised its users to use them with caution. They should refer to their better judgment when purchasing their products from different companies and only use the products that have demonstrated effectiveness rather than just assumed or self-proclaimed ones.
Nowadays, it’s easy to find products for your pets in stores and online, Vet CBD is a notable example. But not all of the sources might be able to provide what they claim to deliver. Some of these products might just be a dud, with little to no effects on your pets. While others might even go as far as to harm your pets. Regardless of which, your pet product is, it’s always safe to administer these products to your pets in moderation and after careful consideration of the sources.
Payment and Compliance Companies Now Playing a Huge Role for CBD Products
Compliance issues among CBD products
CBD has faced a good amount of controversy surrounding its efficacy and abuse potential in the past. While it doesn’t give a high like marijuana or other THC-containing products, it’s been reported to help with pain and anxiety.
Nowadays, issues with payments and compliance are huge concerns in the cannabis industry, as well as other CBD-containing products. Among the issues are the exceeding amounts of CBD or THC in the products. For this issue, LegitScript comes into the rescue. They are an online service that verifies and monitors online pharmacies.
They have since launched a program that certifies websites selling CBD products that are legally compliant. As of today, USDA, FDA, and DEA- approved U.S. manufacturers and traders can apply for certification via LegitScript. Currently, the site provides a 10-page introduction regarding marijuana laws and regulations. It aims to help people understand the state restrictions and payment processes involving medical marijuana.
Having the LegitScript certification gives consumers and banks assurance that CBD merchants are compliant with state-specific laws, as well as regulations provided by various U.S. agencies. Even though cannabinoid or CBD-containing products have been made legal in the U.S., some products that contain THC in more than legal amounts are still illegal. This is why it has become difficult to pinpoint which merchants are selling compliant products.
CBD payments made easy
Even though the CBD industry has its regulation difficulties, major companies like Target and Walmart have been reported to be having discussions with CBD manufacturers. Many are also asking for lab and research results on top of CBD samples.
With this, the fact that the CBD industry is increasingly growing is undeniable anymore. Thus, digital payment companies such as Square, have gone into the CBD industry by providing access to basic financial services. This happened just when Elavon recently backed out from CBD companies.
A year after the legalization of CBD in the U.S., Square has stepped in to give businesses in the CBD industry a good financial service that makes it easier to process payments.
A growing industry
It’s been reported that over 7 percent of Americans are using products that contain CBD as of February. Cowen & Co. surveyed 2,500 adults and have found that the CBD market would be worth over $16 billion by 2025. Meanwhile, in a study by Vivien Azer, analyst, there are over 2.7% more people who use CBD more than e-cigarettes. Because of the rapidly growing industry, more people would definitely be in need of safer and more efficient payment options. In the future, more research will back up most of CBD’s health claims, thus attracting more attention from consumers. There will come a time that these certification programs will be a necessity amongst many consumers.
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